Category Archives: I Post Elsewhere

[uberVU Blog] The State Of Social Tracking

Social, “realtime” tracking seems to be where it’s at nowadays. The technology is pretty difficult to pull of, but the best part is that it can be used for a lot of purposes. News discovery, buzz tracking, comment plugins are starting to develop. But one has to ask, WHAT ABOUT COMMUNITY? Read the full post here: [...]
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[uberVU Blog] Does More Data Lead To Better Actionable Insights?

Image via Wikipedia In an interesting E-Consultancy report on Online-Reputation-Monitoring-Buyers-Guide-2008, the E-consultancy experts noted: Whether it is web analytics, market research information or online monitoring data, companies ultimately need outputs which can be translated into something actionable for their business. It makes sense that the data doesn’t really matter, it’s what you do with the data that drives [...]
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